These 3 easy tasks are often overlooked by indie authors
How many people LIKE you on Facebook? I can tell you this. In two years, less than a 1000 people have liked my Facebook page. And most wanted me to trot right over and like them back. I don’t know most of those people. My fault. There are entire sites dedicated to gathering likes. What are you gonna do with ’em? Most of us do nothing. I have just learned there is something I can do to encourage traffic on Facebook.
Here is working tip #1
When an author or a fan likes your page… you can write on your wall, “Thank you.” Here is how: A colleague just ‘liked’ a FB mention of Finding Home on Accent on Romance. I said thank you @TraciHall in a comment. Facebook will alert Traci I mentioned her on my wall. That is nice for me and Traci. It is exposure.
My tweets show up on my Facebook page via Hootsuite. Oft times the author’s name is not in the tweet I’m sharing or published. Once it lands on my Facebook page, I can add a comment and put @ in front of the author’s name. He or she will know I’ve shared with my fans and followers. Did I know
this when I first published my Facebook page? Heck no. And nobody told me either. I have set a task for myself to run through the list of fans, friends and followers to mention them on FB using the @ symbol in front of their names. You can use the symbol in front of book titles, too.
The @ symbol is a powerful little tool. Guess what? It works on Google+, too. I have colleagues in my circles on Google+. When I put the @ symbol in front of a name, if that person is in my circles or has me in a circle… they get notified of the share.
Here is working tip #2
When you leave a comment on a blog article, a book tour, or on Goodreads, you can make your signature a live link to your Amazon Author page, a book page or a particular article. Before I tell you how, note this: Don’t make the link to your webpage, because that is automatic on your name that flags you as the author of the comment. Here are some examples. Just insert your info and delete mine. Do NOT lose those backslashes and make certain there are no spaces.
<a href=”http://enovelauthorsatwork.com/90-of-indie-authors-dont-act/“>eNovel Authors at Work</a>
<a href=“http://amzn.to/1zkyzkG/”>No Perfect Destiny</a>
In the first, my name, “Jackie Weger” is now a live link to eNovel Authors at Work Welcome page.
In the second, “eNovel Authors at Work” is now a live link to a particular article on the blog.
In the third example, No Perfect Destiny is a live link to the book’s buy page on Amazon.
This html works everywhere on every blog except Google+ and Facebook. Notice that every mention of a site in this article is live link to somewhere I want to direct the reader/viewer.
Here is working tip #3
We authors love to share our reviews. Here is a neat way to do it on Twitter: Go to your book on Amazon. Tick the Review Stars. Choose a review and grab a comment. Example: “I haven’t done any reviews before, but felt compelled because I ADORED your Bio.” ~ avp on No Perfect Secret. Next, tick permalink on the review. That will bring up the link to that particular review: http://www.amazon.com/review/R2NFEDMJ7GS1GG/. Add that url as the link on Twitter. When the tweet shows up on your Facebook wall, the cover thumbnail will display with five stars. You may also just skip the Twitter and post it on your Facebook page. See what it looks like Here.
Bonus Tip: Every time you mention a title on your Webpage or blog or in a comment, the title needs to be a live link to the book’s sale page. eNovel Authors at Work is often inundated with requests for membership. I visit a slew of Webpages and blogs every single week. The single failure I notice is book covers are not live-linked to a buy page on Amazon. Readers and viewers will tick that cover long before they will tick BUY on Amazon. Even your photo needs to be a live link to your Goodreads page, Twitter or Facebook or Amazon Author page.
Here is what I know: We don’t learn these tips unless somebody tell us. Consider yourself T.O.L.D. I am not as efficient as I would like to be, but I do keep a file I named ehow To Do Stuff. I open it and minimize it to live on the bottom rail of my computer so it is easy to copy and paste signature links as I comment on blogs to support sister and brother authors, or blog masters that I follow who sometimes produce articles I am compelled to comment upon. The best way to know if you have managed the signature correctly is to leave a comment on Goodreads. It shows up at once if you have done it right. If not. Edit. If you have any smart tips for indie authors, Please share right here. We would love to know them and learn from you. In eNovel Authors at Work we call that networking and the first step on the path to indie author success.
I never like to leave an ehow blog without mentioning this tidbit of important back-of-book matter. For organic reviews do insert this golden gem of a gentle plea right after THE END: Thank you for taking the time to read [title]. If you enjoyed it, please consider telling your friends or posting a short review. Word of mouth is an author’s best friend. Thank you, [author name].
Y’all have a good week. Write! Promote! Sell Books!